Hercesa-Nueva Valdeluz joins APD at a meeting on intergenerational leadership

Hercesa-Nueva Valdeluz took part as a strategic sponsor in the business networking event ‘Leadership and success that transcends generations: How to build projects that stand the test of time’, organised by the Association for Management Development (APD) in Guadalajara.

The event, held at the Suzuki Quiles dealership, brought together a broad cross-section of the province’s business, institutional and social leadership for a day that combined business reflection, intergenerational dialogue, networking and live music. The forum addressed four main themes: managing emotions; the value of human imperfection in the face of advances in artificial intelligence; intergenerational coexistence within organisations; and the ability of brands to connect with new customers over time.

The event featured Pilar Llácer, an expert in leadership and the future of work, and Rafa Gutiérrez, guitarist and songwriter with Hombres G, who took part in a discussion focusing on the value of the human factor as a distinguishing feature in a context shaped by technological transformation.

This was followed by a panel discussion entitled “Intergenerational conversations: what each generation contributes to success”, featuring Juan José Cercadillo, CEO of Hercesa; Rafael Merinero, Managing Director of Witzenmann; and Nacho Bielsa Quiles, Commercial Director of AVANTERRA. During this session, the participants highlighted the importance of combining the experience of senior professionals with the transformative vision of the younger generations in order to build robust and sustainable projects.

The event concluded with live musical performances, further highlighting the unique nature of a day that brought together business, leadership, emotion and culture in a single venue.

By supporting this initiative, Hercesa-Nueva Valdeluz is reinforcing its commitment to Guadalajara and to forums for dialogue that foster business development, innovation, collaboration and talent in the region.

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